MobCraft Beer is launching preorder sales of the MobCraft Beer Advent calendar featuring 24 unique MobCraft beers. The calendar includes six year-round beers, eight limited release beers, three barrel-aged beers and seven collaboration beers.
The calendars can be preordered for $75 for pick up from the Milwaukee, WI taproom, located at 505 S. 5th Street. Preorder pick ups are scheduled to start mid-October. The Advent boxes will also be available at retailers in Wisconsin, Michigan, Illinois, Minnesota and Colorado, with retailers expected to begin sales in October. MobCraft will be launching a comprehensive “find an Advent calendar near you” retailer map in the near future.
New to the 2023 Advent box is the inclusion of seven collaboration beers, the most collaborations since the 2020 launch of the beer Advent calendars. MobCraft teamed with a range of partners including: Indeed Brewing (Milwaukee, WI), Broken Bat Brewery (Milwaukee, WI), Los Morales Brewing (Milwaukee, WI), Beechwood Sales and Service (Milwaukee, WI), Lady Justice Brewing Company (Aurora, CO), Young Blood Beer Co. (Madison, WI), MORE Brewing Company (Villa Park, IL), Supermoon Brewery (Milwaukee, WI) and Radix Fermentation (Milwaukee, WI) for Advent exclusive beers.
“Assembling a craft beer Advent calendar with 24 different beers is a massive undertaking for a brewery that brews about 2,800 barrels of beer per year.” says Director of Operations, Kayla Thomas. “Setting up our production schedule to brew and package this many beers has been a project many months in the making. Our planning began almost as soon as Advent calendars went out the door last holiday season. It’s a team effort and our brewers created some amazing beers for the Advent calendar this year!” This is the fourth year MobCraft is offering a craft beer Advent calendar.
“I am so excited to be bringing Advent calendars back this year with yet another amazing lineup of beers!” says Henry Schwartz, MobCraft Co-Founder. “I’m most excited for the one off brews you’ll find in the box including eight limited release beers and seven collaboration beers found only in this box! Collaborating with other breweries is always fun, but to do it in a big mix pack that will be available in WI, MN, CO, IL and MI is just awesome!”
Anyone who purchases a MobCraft Beer Advent calendar or receives one as a gift is eligible to win beer for a year from MobCraft Beer. To enter to win, participants must post each of the 24 beers using the tag @mobcraftbeer and #CheersTo24Beers on social media. A random winner will be chosen at the end of the holiday season. The details of the sweepstakes can be found on the MobCraft Beer website here.
MobCraft’s Advent calendar preorders are available for a limited time at bit.ly/MobCraftAdvent. Pickups are scheduled to begin mid-October.
About MobCraft Beer
MobCraft Beer was founded in 2013 by Henry Schwartz and Andrew Gierczak. It is the world’s first crowdsourced brewery. MobCraft’s locations are 505 S. 5th Street in the Walker’s Point neighborhood of Milwaukee, WI. Throughout the year the crowd submits and votes on beer ideas. At the end of the vote, the winning beer is brewed and available for all to enjoy. These crowdsourced beers are served in the taproom with MobCraft flagships, beers from their Wild & Sour Program and more.